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Press Release Tips for Authors

A press release is a formal announcement written in 300 to 500 words and sent to media organizations. For authors, a press release will focus on news surrounding their book with the goal of generating brand awareness, media opportunities and, … Read More

Author Event and Book Signing Tips

As a lifelong word nerd with degrees in creative writing, I’ve attended a lot of readings and talks by authors over the years. Recently, I had the opportunity to stand at the lectern myself and host an event promoting my … Read More

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