When you hear the term “book marketing” you might immediately start thinking about BIG, grandiose plans. Month long book launches, expensive PR plans, a long list of things to get done sooner rather than later. Just thinking about all the … Read More
Over the years, I’ve had the pleasure and honor to speak with many authors about their book marketing plans. The common question always seems to be, where do I start? The problem is, there is no set answer that fits … Read More
When someone mentions “keywords” in relation to book marketing many authors instantly get overwhelmed. How do you find the right keywords for your book(s), much less use them? This article will remove the mystery of keywords for authors and walk … Read More
Marketing books to schools (specifically K-12 schools) is a unique opportunity for authors and publishers. Whether it’s a children’s picture book, a chapter book, a YA book, or an adult fiction or nonfiction book, the goal for most authors is … Read More
Posted by New Shelves Books on January 28, 2021 Create a Graphic Featuring Your Book Do you ever find yourself looking at other author’s beautiful book graphics and wondering how they do it? Well, it’s actually pretty simple. So simple … Read More
The number one way to impress librarians is reviews from established book review sites and periodicals. When we start working with new authors, they are (rightfully) focused on getting Amazon reviews. While that is a necessary and valid endeavor, don’t … Read More
You want readers. And in order to reel them in, first you need to give them the bait to latch onto your hook. But summing up the killer plot, unique world, and complex protagonist in just 150 characters is no … Read More